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Join BtoB As We Honor the Top 25 Digital Marketers in B2B Marketing
and Announce the Top Digital Marketer of the Year!
Now in its 2nd year, BtoB will honor 25 top digital marketers for their outstanding performance in developing innovative digital marketing campaigns. This event will also feature a discussion between our honorees on how they are using new technologies to deliver proven results for clients, plus an announcement of the Top Digital Marketer of the year during the awards presentation.
Alison Engel  
Leveraging LinkedIn: Using Content and Insights To Build Relationships and Get Results
Alison Engel

Leveraging LinkedIn: Using Context and Insights To Build Relationships and Get Results

Alison Lange Engel is a Director of Marketing at LinkedIn, where she leads a global team responsible for marketing the company's Marketing Solutions portfolio and driving industry and client engagements through all marketing channels. Her breadth of experience spans a 16-year career where she held key Media, Marketing and Finance roles at such companies as Microsoft, Goldman Sachs, HBO and CBS Television. Alison has a BA from UCLA and an MBA from The Wharton School. In her current position, Alison is deeply engaged in understanding how audiences utilize social media and how marketers can build lasting relationships using social platforms.
Director of Marketing
11 a.m-12 p.m. Luncheon
12 p.m-2 p.m. Keynote Presentation
  Awards Presentatoin and Panel Discussion featuring BtoB's Top Digital Marketers
  Announcement of the Top Digital Marketer of the Year

Top Digital Marketers 2013

Thursday, September 20

Where: Julia Morgan Ballroom
465 California Street
San Francisco, CA 94104
Tickets: $149 per Individual
$1350 per Table of 10

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