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I just flew in from the trade show and boy are the booths tired

By Tom Nightingale, president-sales and marketing, ModusLink

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SOCIAL MEDIA MARKETING

 

LinkedIn to buy presentation-sharing site SlideShare

May 4, 2012 - 11:16 am EDT
   
 
   
 
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    RELATED RESEARCH
       
    "Social Media Marketing: Best-in-Class Marketers Rise to The Top" is designed to provide senior-level marketers with a snapshot of the current state of social media marketing, and insights into trends to watch for going forward.

    This reports includes over 54 pages and 42 charts and graphs that are based on the 432 responses from b2b marketers, surveyed in January and February 2013.

    Mountain View, Calif.—LinkedIn Corp. will buy presentation-sharing company SlideShare Inc. for $118.8 million to augment LinkedIn's networking and sales-contact capabilities.

    “Presentations are a core component of how professionals define and brand their identity. This deal enables professionals to discover people through content and content through people,” said Deep Nishar, LinkedIn senior VP-products and user experience, on the company's official blog.

    SlideShare users have uploaded more than 9 million presentations, documents, PDFs, videos and webinars. In March, SlideShare had nearly 29 million unique visitors, according to data from market research company comScore.

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