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By Sharon Crost, global online marketing / social media manager, Hitachi Data Systems

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Buddy Media launches custom YouTube page service

April 6, 2012 - 12:31 pm EDT
   
 
   
 
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    RELATED RESEARCH
       
    "Social Media Marketing: Best-in-Class Marketers Rise to The Top" is designed to provide senior-level marketers with a snapshot of the current state of social media marketing, and insights into trends to watch for going forward.

    This reports includes over 54 pages and 42 charts and graphs that are based on the 432 responses from b2b marketers, surveyed in January and February 2013.

    New York—Social marketing technology company Buddy Media has partnered with Google Inc. to offer a new service that lets businesses customize YouTube video pages.

    ProfileBuddy allows marketers to insert what the company calls “sapplets,” or social applications, to their YouTube sites. This might include, for example, a branded video player, link images such as banners and photos, a product gallery and a voting tool to track viewers' favorite videos.

    Other tools target videos to viewers based on their location. The new service includes reporting to track analytics across several YouTube channels, according to Buddy Media.







     

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